Markets : Pharmaceuticals and Health Care

Karen Zimmerman is a specialist in the application of qualitative research techniques for pharmaceutical and health care industries.
She has extensive experience with healthcare professionals, including physicians, nurses, and patients, across a wide variety of categories, nurses and patients.

A list of illustrative (but not exhaustive) therapeutic categories include:

Cardiovascular/Metabolic

  • Atrial Fibrillation
  • Congestive Heart Failure
  • CVD, CAD, MI, PVD
  • Diabetes
  • Dyslipidemia
  • Familial Hypercholesterolemia
  • Hypertension
  • Obesity

CNS/Neurology

  • Alzheimer's Disease
  • Amyotrophic Lateral Sclerosis
  • Depression
  • Insomnia
  • Migraines
  • Multiple Sclerosis
  • Schizophrenia, Bipolar
  • Stroke

Dermatology

  • Antibacterials
  • Atopic dermatitis
  • Botox
  • Hyperhidrosis
  • Rosacea

Gastroenterology

  • Crohn's
  • GERD
  • Hepatitis C

Hormones/reproduction

  • Cervical dysplasia
  • Contraceptives - oral, implants, rings
  • Endometriosis
  • Female and male hormone therapy

Infectious Diseases

  • Cytomegalovirus
  • Genital herpes
  • HIV/AIDS

Oncology

  • Breast
  • Cervical
  • Colorectal
  • Leukemia and Lymphoma
  • Lung
  • Prostate
  • Thyroid

Orthopedics

  • Osteoarthritis treatments
  • Orthopedic Surgical equipment
  • Synvisc

Pain Management

  • NSAIDS/opiods/nonopiods

Pulmonary

  • Allergic rhinitis
  • Asthma

Rheumatology

  • Osteoarthritis
  • Osteoporosis
  • Psoriatic Arthritis
  • Rheumatoid Arthritis

Urology

  • BPH
  • Overactive Bladder
  • Prostate cancer

Vaccines

  • Influenza
  • Pneumococcal
  • Pediatric
  • RSV
  • Staph aureus
  • Zoster

Other healthcare issues

  • Hospital program evaluation/Quality Initiatives and patient satisfaction
  • Injectable devices
  • Payers, Managed Care, Hospital P&Ts
  • Sales representative detailing